Samsung Electronics Strategic Analysis

The system of Samsung Samsungs strtegy has many a(prenominal) admirable things to expose . One of the point to make the winner of Samsung is its managers interested in long-term harvest-feast rather than short-term profit. .Strategic thinking of the Samsung radical is focused on developing sign trade and making a bulky bet on them. That s the primer coat we dont mention the short-term stratgy of Samsung bacause it isnt the main point of Samsung dodging and we potty learn comely a little thing from it. Come bear out to the long-term strategy of Samsung, we suffer devide it to 2 periods.Before the fount with apple Unlike an opposite(prenominal) Android phone makers, Samsung chose a very different way which is competing head-to-head with Apple in the high-end smartphone segment, by creating products that have a similar design to the iPhone but do not forget to put perspiration for the low-range smartphone in order to control food securities industry share and create great indigence for the galaxys brand name. objet dart its competitors like Apple concentrated on creating new sophisticated products, Samsung waited their competitors test the market and then they determine the intimately suited time to break into.It created the similar smartphones with those of other companies but better, faster and cheaper. When taking recrudesce in , Samsung will dominate the market with a series of models with various improvements that competitors can not keep up . This strategy has an interesting name in Vietnam di t? t, don d? u. With this strategy, Samsung has many advantages when it has known the strengths or the wickness points to make the winner and failure of its competitors.So it can decrese the risk when taking part in the market. After the lawsuit with Apple After having created a go in the market, Samsung started to follow their own focalization that the extragalactic nebula S III is the most typical example. No one can complain about the co pyrihts when they compared the Galaxy S III to the iPhone 4S or iPhone 5. With products like the Galaxy S III or Galaxy Note, no one dared to say that Samsung copies competitors, they just rely on its opponents to make innovative products.